Ikano Insight

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Ikano Insight sponsored our Scamwise guide, helping older people avoid scams and supported our telephone befriending service to fight loneliness.

Ikano Insight is a data insight & business intelligence agency that enables its clients to transform their everyday data into meaningful, actionable insights by making the complex simple with innovative solutions.

Our partnership began in summer 2020 with Ikano Insight keen to support older people through the COVID-19 crisis. They have done this by sponsoring our award winning Scamwise guide for £23,000. This guide has become even more critical as many older people are shopping online for the first time and are especially vulnerable to opportunistic scammers.

The Scamwise guide and all our other guides are written in plain English, providing vital information in clear accessible language. We also write the guide in cooperation with our Reader’s panel made up of older people who help us ensure that the information in our guides is clear and relevant. To access our other guides, visit our Get advice webpage.

In addition to this initial support, Independent Age has been chosen as Ikano Insight’s charity of the year partner donating £22,500 to support our Telephone Befriending Service. This service has been a lifeline for older people who have been isolating due to COVID-19 and unable to see friends and family. This generous donation and the help of our committed volunteers helps to ensure we can continue to provide support and companionship to older people across the UK.

As well as supporting Independent Age through donations, Ikano Insight is also working closely with us to achieve our mission. By sharing our open letter calling on the Government to make sure that everyone who is entitled to Pension Credit receives it.

We are looking forward to having a momentous year working with Ikano Insight to make Britain a better place to grow older.