Independent Age, the older people’s charity which tackles older people’s poverty and loneliness through the ‘ABC’ of advice, befriending and campaigning, has launched a new freephone number for its advice service.

The launch of the freephone number comes at a time of year when Independent Age typically sees an increase in calls to its advice service from people who have been left concerned for an older person or relative following a Christmas visit. Often Christmas can be one of the few occasions when families visit older relatives, and many therefore notice a deterioration in their relatives’ health or an increase in general frailty.

Independent Age’s advice service offers free and confidential advice and information for older people, their families and carers. Its team of trained, experienced advice workers offer practical advice on issues such as social care, welfare benefits, befriending services and other social support. Independent Age also produces up-to-date information guides and factsheets about the most common issues affecting older people. These can be downloaded for free from the website www.independentage.org or ordered by calling Independent Age on freephone 0800 319 6789.

Victoria Richards, Head of Advice and Support at Independent Age, says, “With the cost of living increasing, Independent Age recognised the importance to older people of providing a means of contacting the charity for free. We’re particularly pleased to be launching this new freephone number at a time when we receive a higher volume of calls from people concerned about older relatives they have seen over Christmas.”

For media inquiries contact Rachel Hails on T +44 (0)20 7605 4266, or email rachel.hails@independentage.org

For out of hours media inquiries, call 07545 209 589.

New freephone number: 0800 319 6789

Notes to Editor About Independent Age:

Founded 150 years ago, Independent Age is a growing charity helping older people across the UK and Ireland through the ‘A, B, C’ of advice, befriending and campaigning. We offer a national telephone and email advice service focusing on social care, welfare benefits and befriending services, which is supported by a wide range of printed guides and factsheets. This is integrated with on-theground, local support, provided by a network of over 1,500 volunteers offering one-to-one and group befriending.

For more information, visit our website www.independentage.org Speak to one of our advisers for free and confidential advice and information. Lines are open Monday to Friday 10am–4pm. Call 0845 262 1863 or email advice@independentage.org

For more information about fundraising opportunities with Independent Age, visit www.independentage.org/support-us

Freephone 0800 numbers:

Calls are normally free of charge from landlines but charges may apply from mobile phones. The operator must make an announcement before the call is connected telling the caller that they will be charged (the announcement does not state the exact charge). Calls from mobiles typically cost between 14p and 40p per minute.

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