Our advisers frequently hear from older people and their families who, once having made the decision to move into a care home, struggle to know how to find a home that's right for them.

[Inspection] reports are, at best, ad hoc and a snapshot in time. They show standards of cleanliness and electrical safety but they don’t measure up to the things people value such as being made to feel loved, cared for, and an individual

Care home company chairman

Often people end up making the decision in a rush, sometimes without the advice, support, or information they need to compare different care homes. Or they find that there are only a few options in their local area that they can afford, or that the council is willing to fund if it is paying for their care. Sometimes this can mean that once in a care home, residents find it isn’t what they were expecting at all.

With your help, our campaign can change this. Better choices can lead to better care. We want people to have the information they need to be confident they are making the right choice of care home for them. 

How you can help

If you’ve recently chosen a care home – for yourself or a loved one—we want to hear from you. 

We're asking people to share their experience with us in this short questionnaire – It only takes a few minutes to complete. We will use what you tell us to campaign to make care home providers more transparent, and ensure they treat the public fairly.

Share your experience with us

If you haven’t chosen a care home recently but know someone who has, please let them know about our campaign and encourage them to share their story with us.

Email a friend about our campaign

As the campaign progresses there will be more ways to get involved. Sign up to campaign with us and keep an eye out in your inbox for new actions you can take.

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